Hammer Ice Hockey Team
The Hammer hockey team is a non-professional Division 1 adult league team that plays out of the Simi Valley, California Iceoplex Ice Rink. As a hockey spouse and Hammer's #1 fan who attended all the games, I was asked to rebrand the team's logo and jersey.
For the redesign, I drew inspiration from Thor's hammer, symbolizing power and strength. The hammer is a masculine force, and when struck or wielded, it represents justice and revenge. More than just a tool, the hammer embodies might.
Mock Up for Manufacturing
Updated Official Logo
